BOULDER, Colorado—Jan. 3, 2019—Pioneering cannabinoid company Boulder Botanical & Bioscience Laboratory (BBB Labs) is pushing forward in its mission to bring good manufacturing practices and standards to the national hemp products sector by appointing David Gumner as Chief Marketing Officer, a new executive position for the company.
As CMO for Colorado-based BBB Labs, Mr. Gumner is responsible for building foundational marketing capabilities throughout the company and its growing array of hemp-derived products for the health-and-wellness sector. As a specialist in marketing consumer packaged goods (CPG), he brings more than 30 years of experience creating, building, and re-staging powerful, iconic brands for companies and products in North America, South America, Europe and Asia.
“David’s proven ability to build profitable, nationally recognized brands through research and data-driven analysis is exactly the skill set we need to position Boulder Botanical & Bioscience Laboratory for our next level of growth,” said Robert Di Marco, CEO and Chairman of BBB Labs. “With the market for CBD products expanding exponentially, Mr. Gumner is uniquely qualified to establish our brands with wellness-minded consumers across America and beyond.”
Mr. Gumner specializes in strategic marketing and positioning for brands transitioning from niche markets to the mainstream consumer marketplace.
Prior to joining BBB Labs, Mr. Gumner served in marketing leadership roles at Procter & Gamble, Nature’s Way Products, Next Proteins, Metabolife, Whole Foods Market and Kraft Foods. Mr. Gumner also provided consulting services for emerging and growing companies in the health-and-wellness industry, including natural foods, nutrition bars, energy beverages, nutritional supplements, CBD products and natural beauty care.
“Considering the federally approved push to boost hemp production in America, I relish this opportunity to join a stand-up company such as BBB Labs, which has set the standard for domestic hemp product manufacturing,” Mr. Gumner said. “The fact BBB Labs has staked its reputation to good manufacturing practices for its hemp-based products is huge. It’s time for the hemp industry to leave behind its ‘Wild West’ beginnings and join the mainstream.”
For more information or to schedule an interview, please contact Emily Trigg, Publicist at Grasslands, at firstname.lastname@example.org or 318-564-8195.
About Boulder Botanical & Bioscience Laboratory
Established in 2015, Boulder Botanical & Bioscience Laboratory, LLC (BBB Labs) specializes in Research and Development (R&D) of hemp-derived products and large-scale contract manufacturing of private label cannabidiol (CBD)-based products for clients including dietary supplement, nutraceutical and pharmaceutical companies. With a foundation built on more than a quarter century of combined experience in nutraceuticals, R&D, manufacturing, marketing and sales, BBB Labs offers vertically integrated seed-to-shelf offerings in the CBD space with a vision and passion for innovating and creating advanced solutions for health and wellness, and setting the standards for quality and compliance in this emerging industry. For more information, visit www.bbblabs.com. Get company news and updates on Facebook, Instagram and LinkedIn.